Knitting is an obvious metaphor for writing. Using your own two hands, you hold the needles and weave together a lovely fabric. You choose the yarn, you choose the pattern and you choose the end product. Along the way, you encounter problems. You miss a stitch. Holes appear. Something goes wrong. You have choices in… Read more »
Blogging
Word Choice is Key
The language and words we choose show if we’re locals or tourists – and if we know what we’re talking about. When you visit New York City, you want to go to “the Hi Line” not “Hi Line Park.” And if you’re looking for good Cuban food you ask the taxi driver to take you… Read more »
Need social media content? Become an Alchemist
Can’t think of what to write for that next blog post, tweet or update? Even the most creative writer gets in a slump. I never get “writer’s block” because I’ve discovered that I’m an alchemist. What looks like ordinary matter to some is pure gold to me. After I get my feet wet working for… Read more »
How do you handle negative comments?
Many businesses worry about having Facebook pages, Twitter accounts, Pinterest pages or a blog that allows people to post comments. They wonder, “If people complain about us on these platforms, it will make us look bad!” What really looks bad is not receiving negative comments, but handling them poorly. Take a look at this negative review… Read more »