Debi Gilboa, MD, of AskDoctorG, is a rising name and national parenting expert and author of “Teach Resilience:Raising Kids Who Can Launch.” Over the past year, her social media engagement has increased significantly and she’s more than doubled her weekly newsletter following. She didn’t hire a massive marketing agency, she found the recipe for success herself.
What were 3 things you did that increased your followers?
- I followed folks that were on the lists that other people put me on. Convoluted I know, but go to your own profile page, click lists, then switch to member of (from subscribed). This will show all the places you’ve been listed. I switch to “people” from “tweets” and follow other like-minded folks.
- I follow a little indiscriminately but then use twit cleaner to clean up my follows about once a month – stop following those without good content or real interaction.
- I never RT or tweet out anything I don’t actually read and agree with.
How much time did you invest?
I invest on average 30 minutes a day to social media, sometimes lots more but often a fair amount less. And I take one day completely off a week.
What’s your favorite channel?
Favorite is Twitter, but Facebook is close behind and learning to love Pinterest!